Mobile & Web App Development Challenges & Pitfalls

Developing web & mobile applications is a painstakingly slow process and many companies or entrepreneurs face challenges. It is often a very expensive process—and mistakes could plummet the costs. Mistakes could often dampen the development team’s budget and energy. In this blog, we will list some mobile & web app development challenges that companies come across.

Here are the challenges faced during the mobile & web app development process

Lack of Emphasis on Responsive

Responsive design is now an undisputed approach when it comes to accessing online web content. In order to ensure seamless navigation and access to website content, you must enable users to access it from all types of devices. There are numerous industry-best web application development services for building responsive applications. Each development platform has its own tips and tricks, there are some frameworks that are platform agnostic as well.

Staying Away From Clutter

A simple interface is one of the best ways to increase user engagement. As an app developer, maintaining simple and easy to use navigation for web applications is a big challenge. Stay away from clutter and complicated interfaces. Complexity often alienates users and hurts the popularity and online appeal of your website.

Sustaining and Thriving in a Competitive Market

Well with millions of apps out there in Google PlayStore and iOS App Store, the biggest challenge is the discoverability of the app. It is all about creating an app that stands out tall in the sea full of apps. Mobile app development is not just about technology or code, it is equally important to finding a way to reach out to the target audience. Always take timely feedback and measure user behaviour throughout the mobile app development lifecycle.

There is no better way of dealing with this challenge than aligning yourself with the target audience, creating a user persona, understanding demographics and preferences. Once you understand the choices and preferences of your market audience, you will be able to build a mobile app that will quickly rise to the top.

Many people rush into mobile app development with an unyielding desire to attain a quick turnaround time. But this sporadic approach results in rework and extra development work when users are not satisfied, often resulting in an overwhelming increase in the expected cost of a project.

Lack of Funding or Investors

Mobile apps are all about ideas and innovation. However, it is equally important to get the funds to support the development process and launch in the App Store. Most mobile app startups come with excellent ideas, however, there is a shortage of funds to accelerate the development process.

It is important to find the investor or seed funding for your idea. As you continue to attract investors, it is crucial to building an MVP (Minimum viable product). MVP is a fully functional app with bare minimum features. Remember it is not an incomplete product or just a wireframe. It is a functional app with minimum features to engage the audience. It serves best for collecting user feedback and making iterations to the app.

There are several crowdfunding platforms, app contests and investors. Reaching out to investors is a painstakingly slow process.

Finding a Trusted Web & Mobile App Development Partner

The most critical challenge is finding out the mobile or web app development partner. Especially for non-technical entrepreneurs, terms such as technology stack, platform and API integration can be baffling. Create a product roadmap and iteratively prioritize features to ensure product/market fit. So, identify an app development company that can take care of your project professionally, without you having to look into everything.

Here are the options to consider:

App Development Agencies: There are several companies that provide mobile & web application development services which come across as a feasible option in terms of cost-effectiveness and technical expertise. They provide end-to-end solutions with a team of expert developers, designers, project managers, UI/UX and QA professionals.

Freelancers: Identify freelancers meeting your budget and quality parameters. However, freelancers often lack a diversity of experience in terms of industry or portfolio.

In-House Development: Hire an in-house development team for your project. However, there is a risk of including recruitment costs, employee benefits, operational costs. This model gives you complete control over in-house development, service delivery and turnaround time.

Cross-Platform or Native App Development

We are not in that era when app developers had to concentrate solely on developing mobile apps for regular screen sizes, devices, and operating systems. Nowadays people are handling devices with different screen sizes, making it important to develop a mobile app offering a consistent experience across devices and operating systems. Whether to opt for a native app or cross-platform application development is among the biggest dilemma for companies and entrepreneurs.

Conclusion

It’s better to be aware of your limitations. One thing is for sure that development is not cheap and quality comes at a price. Quality is a key factor to deliver your vision, and some people and companies will believe in your vision.

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Albert Smith

Albert Smith, Marketing Manager at Hidden Brains, drives brand growth with innovative strategies in web, mobile app, and software development.