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Zubair Ahmed

Manager - Enterprise Solutions

Vidya Sagar Tiwari

Asst.Vice President - Sales

In this age of digital transformation, customer experience is paramount and any company looking to stay competitive needs to generate 10X ROI. In this webinar, we'll discuss the advantages for a digitally mature enterprise and what they mean for customers.

We'll also touch on how customer experience is essential for any company to stay ahead in today's rapidly changing world—and what pitfalls await those who don't go fully digital.

Industry-specific topics include insight into the benefits seen when making changes both at the consumer and industry levels by taking full advantage of new technology.

There shall be insights on the most effective strategies to follow a digital transformation journey, its implementation followed by QnA session. There will be plenty of polls along the way (as well as some engaging facts) so you can see what others think about current events while still sharing your own valuable insight with us!

  • Overview of digital transformation
  • Advantages of digitizing customer experience and at enterprise level
  • Cost of not going digital for a business
  • How to become a digitally mature enterprise
  • Major challenges on the road to digital transformations
  • Industry specific use cases - digital transformation across various industries
  • Technologies behind digital transformation
  • Developing digital transformation strategies
  • Q&A

Insights & interaction during the Live Webinar.

Q.1: What is digital transformation?

Absolutely! There are several benefits of using and maintaining the visualization as an integrated part of the CPQ tool. As long as your existing third-party provides API to communicate further, it is possible to integrate with Augmented CPQ solution. We can help you to find the best way to offer high-end integration to enhance your user experience.

Q.2: Why does digital transformation matter?

A business may take on digital transformation for several reasons. But by far, the most likely reason is that they have to: It's a survival issue. In the wake of the pandemic, an organization's ability to adapt quickly to supply chain disruptions, time to market pressures, and rapidly changing customer expectations has become critical.

Q.3: What are the elements of Digital Transformation?

The digital transformation elements are often cited:

  • Customer experience
  • Operational agility
  • Culture and leadership
  • Workforce enablement
  • Digital technology integration

Q.4: What drives digital transformation?

An important element of digital transformation is, of course, technology. But often, it's more about shedding outdated processes and legacy technology than it is about adopting new tech. It's also about enabling innovation.

Q.5: What are the key trends in digital transformation in 2022?

  • Focus on resiliency and sustainability
  • An emphasis on using cloud to enable innovation
  • AI-fueled automation of business processes
  • Continued acceptance of remote work
  • Increased attention to managing data for its entire lifecycle
  • Security as a business imperative, not an afterthought
  • Prioritizing AI ethics and governance
  • Increased use of maturing machine learning technologies

Q.6: How can I measure ROI on digital transformation?

To prove the success of digital transformation efforts, leaders need to quantify the return on investment. That's easier said than done with projects that cross functional and business boundaries, change how a company goes to market, and often fundamentally reshape interactions with customers and employees.

A project such as revamping a mobile application may have a short-term payoff but other projects are chasing longer-term business value.

Q.7: What are the current trends surrounding digital transformation?

Some of the very prevalent digital transformation trends include:

  • Adoption of cloud
  • Developing AI-powered application integrated with machine learning(ML) capabilities.
  • Data is an untapped goldmine so strengthen your business with data analytics.
  • Developing customer data platform (CDP) integrated with customer database to help business in unified data collection, processing, analysis and extraction of insights.
  • Follow DevOps approach and digital security to improve security and compliance.

Q.8: How can I digitally transform my business?

This is an interesting question; I would suggest initiating this by changing your mindset from being product-focused to being customer-focused. This means that instead of focusing on the features of your products, put more emphasis on catering to the wants and needs of your target customers. Start creating innovative digital experiences that are personalized, quick and affordable.

Q.9: What are some of the digital technologies businesses must have to enhance CX 24/7?

Some of the indispensable digital technologies that every enterprise must adopt for CX management are:

  • Conversational AI or Chatbots
  • Data analytics
  • Mobility
  • Smart web apps
  • Robotic process automation
  • Self-service kiosk and more

Q.10: What types of digital transformation leads to improved CX and ROI?

  • Process Transformation
  • Business Model Transformation
  • Domain Transformation
  • Cultural/Organizational Transformation

Q.11: What is the ideal time-frame for implementing data engineering over historic data?

This depends on the quantity of data and KPIs required for analytics. In most cases, enterprises have unstructured data that first needs to be structured and then made available for data engineering. This process may take a few weeks or a month based on various varying factors.

Q.12: Who is responsible for moving the business into the digital transformation space?

The C-suite plays a decisive role in architecting the organization’s digital transformation, by adopting the latest technologies. They are the chief drivers to the move from siloed business processes to a new holistic digital ecosystem. And the benefit of this shift is optimized efficiencies which eventually result in better customer service and ROI.

Q.13: Are there certain technologies now that have strong early adoption vs other?

Every technology is integral for business growth and ROI. This is why most businesses today realize that it is indispensable to identify their business requirement, strategize and build a technological solution surrounding their business model to derive value. Yes, there are new technologies such as artificial intelligence (AI), machine learning (ML), cognitive computing, robotic process automation (RPA) and others that unlock new business opportunities from siloed data and advanced applications. These technologies have strong early adoption. However, the advanced AI-based applications with ML capabilities and others are built on top of mainframe technologies such as .NET, web frameworks, mobility and more.