The Background

MASA is a well established Martial Arts studio with over 20 years of experience in this field. After many years following the "normal" way of training children, they began reviewing the process and the digital platform to take it to the next level.

At that point, they approached Hidden Brains to provide a robust front end solution for the Martial Arts Trainers, Students, and Parents to manage their day to day roles during the training classes, the progress of students, and additional training required to go to the next level across multiple studios in Australia.

The Product

The MASA Kidz Club® program is a unique "plugin" program for any Martial Arts Studio of any style: Existing or Startups that provides a deep reward system of badges and incentives, 10 years of training curriculums, and ongoing personal consulting.

The aim is to create a professional global team and support martial arts studios across Australia. The system has already proven to be successful in our Studio at capacity with over 500 active

students. This solution provides a clear pathway for student's success from the age of 3.5 - 14 years for creating a strong foundation.

The Pain Areas

Low internet connectivity led to an interruption in using the application.

Management of multiple studios, their trainers, students, parents required a robust back end.

The Hidden Brains Solution

Introducing the
offline features

Identifying the scenarios & features that required offline support.

Identifying the user entities with greater impact.

Implementing offline support across key platforms and features.

Scalable
Architecture &
Database design

Detailed analysis of existing complex data structure.

Data mapping & database design to support data migration.

Architecture is designed to supports millions of data sets.

Dynamic
Solution

Value additions resulting in existing process improvements.

Solid UI/UX design for global acceptance.

Integrated custom CRM for collaboration.

Email Attendance

Teacher or Studio Admin will comment on students in the class completion process and while committing that class, the comment will go as a message notification to the parent of that student. Parents will have an option in settings to enable or disable the comment notification.

Dynamic Certificate

The purpose of this is to generate certificates dynamically based on a template for the students who achieved any certificate during the term and to give a copy of the achieved certificate to the student.

Strong Database Design & Architecture

A group of team members with an expertise in data architecture, technology & big data handling brainstormed together breaking down every possible situation & extreme cases.

The team came up with a strong database design with an ideal amalgamation of technology to ensure that all studios, students, trainers & parents can use the application concurrently without any roadblock or server issue.

The Journey

Understanding
the vision to bring a
Dream to Reality

A Year Back - Client approached Hidden Brains and shared their vision and expectations for the dream project that was really was close to their heart.

Our team gave a proposal to showcase how this Dream can be brought to Reality which immediately connected with their vision and we got the go-ahead to start the project.

Beginning
of a
Journey

Our skilled team of Business Analysts & UI/UX experts started researching for the best user experience, noting down queries to clarify from clients before the start of wireframes or static prototypes.

Once all queries were answered and the client was happy with the flow - we started creating the wireframes, documenting the user stories & detailed features with all business rules.

Living the
Journey

After the sign-off and feedback from the client - the team jumped on to development and started building the product as per the plan.

Daily scrum calls, updates to the client regularly, weekly demos, and incorporating their feedback led to a smooth process of development without any hiccups.

The flexibility shown by the team to incorporate new features and addons during the development eased the collaboration between us and the client.

Regression QA Testing throughout the product development led to a robust product with high quality

online training application for trainers

The Business Impact

Through Hidden Brains value additions during development, the whole platform was converted into a multi-tenant platform. We also contributed to creating a business model for other studio owners to use the platform. This resulted in business growth of the customer in folds.